Well, we are talking about the ‘Be A Star’ program which has begun coming in the TV9 channel. The concept of the program is to pick up look alikes (!) of stars from the common people and then he will be given makeover, costumes and styling. Finally, he would be decked up as close as possible to the star.
It is heard that they will make a big poster and hoarding and put it at city center mall with a poster launch in front of parents. The posters will eventually be placed at other places too. Recently, one such episode took place and the boy in focus was supposedly a look alike of Mahesh Babu. However, the talk is that after all the styling and other drama, the posters to be launched is done using morphing method.
Those who saw this program are saying “TV9 is literally playing with middle class people purely for TRP. This is a news channel why are they doing something like a reality show in it.” Only TV9 can answer that
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